WHY LOEWE’S NEW BAG IS THE ULTIMATE VAYCAY COMPANION
Loewe’s just launched its new bag collection and it’s the only kind of postal strike we like. Infused with travel-centric artwork, the Italian brand’s new ‘Postal’ bag has summer vaycay vibes scribbled all over it and demands to be whisked away on far-flung adventures.
Joining the iconic Puzzle, Hammock and Gate bags that we’ve all come to know and love, the ‘Postal’ is one of the first bags under the creative direction of Jonathan Anderson to feature the rigid frame, and comes in two sizes in either solid-colour options or, our favourite, a limited-edition series featuring urban vignette illustrations of major worldwide cities, including Tokyo, London, Paris and New York, each evoking classic postcards that inspired the original bag’s shape.
With a worldwide drop on August 8, and a drip-feed of additional launches throughout the autumn, the ‘Postal’ bag is set to be summer’s chicest travel companion.
- Words: Emily Baxter-Priest