The Shoot: Bvlgari Reimagines An Icon With The Serpenti Collection

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Luxe Be A Lady

Photography by Johan Sandberg | Styling by Alice Gentilucci

Add a piece or three of the Bvlgari Serpenti collection and turn heads without trying. The collection celebrates Bvlgari’s legendary icon – the snake – and its metamorphosis since its creation in 1940. Captured by Johan Sandberg and showcased in MOJEH June 2021, the high jewellery offerings and expertly crafted timepieces come dripping in diamonds and exquisite emeralds, and are the epitome of opulence. Case in point: the white-and-yellow-gold Serpenti high jewellery necklace with 55 marquise brilliant-cut diamonds, pavé diamonds, and a further 71 emeralds and diamonds throughout. The show-stopping pieces don’t end there (and what else would you expect from Bvlgari?). The Serpenti high jewellery necklace worn in MOJEH by Vittoria Ceretti boasts two pear-shaped emeralds and pavé diamonds set in white gold.

Blesnya wears the Bvlgari Serpenti collection

Serpenti High Jewellery Necklace in white and yellow gold with 55 marquise brilliant-cut diamonds and 71 round and pear-shaped emeralds and pave diamonds, Bvlgari Serpenti Collection

While Bvlgari’s Serpenti collection is bursting with bold pieces, wallflowers need not worry. The coiled Viper bracelets – each of which is set with full pavé diamonds – adorn wrists in delicate yet dazzling fashion; take inspiration from Alice Gentilucci‘s styling and stack for added impact.

Timepieces are transformed for Bvlgari Serpenti; the rose-gold bracelet-watch inspired by The House’s 1969 Heritage Collection is coated with striking green enamel and comes adorned with brilliant-cut diamonds and an extraordinary emerald, while the Serpenti Spiga double-spiral watch’s diamond-studded case wraps around the wrist. Whether you intend to dial up your daytime drama with a touch of glamour or leave bystanders awestruck, Bvlgari’s Serpenti collection features a contemporary take on treasures that will transform from jewellery-box heroes to heirlooms.

Photography: Johan Sandberg | Styling: Alice Gentilucci | Hair stylist: Gabriele Trezzi | Makeup artist: Michiko Ikeda | Models: Blesnya Minher and Vittoria Ceretti

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