Getting Personal with Gisele Bündchen

0.5 min read

For the first time ever, Gisele Bündchen, the face of Chanel N°5, lets us into her world, talking about her emotional connections with perfumes and the power of nature. 

By Aishwarya Tyagi

Gisele Bündchen stars in the Chanel N°5 Holiday campaign shot by Patrick Demarchelier

Gisele Bündchen stars in the Chanel N°5 Holiday campaign shot by Patrick Demarchelier

The world’s greatest supermodel, in her most serene and laid-back self, plays the guitar and beautifully hums along with it. For Chanel N°5, in an emotional video, the brand ambassador gets upclose and personal about life, being one with nature, her childhood in the south of Brazil and her happy place away from the public eye. “I’m the happiest when I’m within – mountains, ocean, anywhere. Thats when I’m in my element,” she says as she walks barefoot in the lush green grass in the back of her country house on the east coast of the US. “You have to know who you are and connect with that place within,” she declares as she talks about the remarkable influence meditation and yoga has had on her life. 

She shares her emotional connection with fragrances and how they can transport one through time on a nostalgic journey. “A smell can be a very powerful thing – I remember my mother’s perfume till date, and I hope my kids remember mine,” she says with a smile, leaving on a touching note. 

Gisele Bündchen stars in the Chanel N°5 Holiday campaign shot by Patrick Demarchelier