London Calling for SS16

4 min read

The sights and sartorial styles from the opening weekend of London Fashion Week.

By Christopher Prince

Holly Fulton

Forget about manipulating your hair in all manner of twists and curls for an evening out and look to Holly Fulton‘s bedhead beauty. The Scottish designer referenced the surrealist artist Eileen Agar this season, reinterpreting her signature surface prints with all manner of beach paraphernalia. 

Emilia Wickstead

A new silhouette to covet hot off the London runway is Emilia Wickstead‘s bishop sleeve. The designer made a case for the traditional puckered shape in pretty dress and blouse formations. 

House of Holland

Citing the 1998 avant-garde black comedy Fear and Loathing in Las Vegas, Henry Holland and his East London crew conjured a zeitgeist inspired style by the rather outlandish and distasteful wardrobe of Johnny Depp’s deranged character Raoul Duke. 

Gareth Pugh

Gareth Pugh has been a huge supporter against the gentrification of the Soho streetlife, and it was his jumping off point for yesterday’s penny-lined runway show. The penny signified luck and was a key motif throughout the collection. But it was his creatures of the night, clad in clown-like face socks and sparkly garb, that voiced the designer’s attempt at sparring creativity versus commerce. 


Anthony Vaccarello’s Versus Versace show couldn’t have been more star-studded. In attendence was Donatella Versace herself, sat alongside former Versus collaborator Christopher Kane. The show riffed on Vaccarello’s innate sense of Parisian sex appeal, and featured a stellar model lineup that included Erin Wasson, Jamie Bochert, Malaika Firth and Constance Jablonski.