MOJEH speaks to British fashion designer and stylist Lucinda Chambers about her new collaboration with Italian heritage house Weekend Max Mara. Entitled Re-Find, the capsule fuses Weekend’s signature staples with Chambers’s eccentric yet elegant style, modelled here by Karen Elson.
How would you describe the Weekend Max Mara Re-Find signature collection?
The Re-Find collection is both relaxed and stylish. It is a great mix of print and texture but also includes very simple beautiful pieces that you will wear forever.
Can the Weekend Max Mara Re-Find signature collection be considered as the perfect wardrobe?
It is everything that women wear: outerwear that’s warm and easy but in beautiful cuts, the fluid dress in the mix of prints and wonderful knitwear both tiny and oversized. It also has the perfect oversized trousers and a super simple but elegant shirt which, with the brocade kilt, takes you from day to night.
How much Lucinda Chambers and how much Weekend Max Mara can be found in the collection?
It’s a real collaboration in the sense that there is nothing in this collection that I don’t want to own…I love all of it! From the very start of the collaboration I thought about what pieces I am drawn to again and again and how I can interpret those in a different way. At the same time, I was very aware of the heritage of the Weekend Max Mara brand, who the woman is that bought and loved it and what I could bring to it that could be very personal to me.
Which is your favourite piece from this collection?
Where do I start by saying what my favourite piece is…..I love the blanket cape as I can throw that over my sofa as well as wearing it over everything, but I also love the quilted coat, it’s just the right length and ….everything really.
What kind of women do you see wearing it?
I see everyone wearing it – there really is something for everybody. Although it’s very personal to me, it also has everyone’s favourite things to wear and the strength of it is that you can make it very individual to you. It has that breadth and depth.
The spirit of the collection is captured by photographer Jack Davison with British model Karen Elson, the latter of who previously fronted a Weekend Max Mara campaign in 1997. Why Karen?
Karen has a unique beauty inside and out, and an individuality that resonates through the clothes. I was very thrilled that she and Jack wanted to be a part of this. It was pure joy to put them together and see what happened.
In your opinion, what’s the secret to impeccable style?
I think there is no secret, but what really helps is being brave enough to make mistakes, try things out, and to love what you buy. And, very importantly I think, is to be comfortable. Comfort is greatly underrated, you can’t be stylish if you can’t walk in those shoes!
What do you think about today’s fashion?
I think fashion today has never been better. We are all very conscious of what we are buying and from where. Fashion doesn’t dictate to us any more, it’s never been as diverse and we can make up who we are.