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The Shoot: This Season's Joyful Collections Showcase Fashion's Fun Side

Apr 20, 2021 | 4 min read

A joyous mood runs through the new collections. Embrace it with jubilant prints, puffed-out proportions and exhilarating colour work

A joyous mood runs through the new collections. Embrace it with jubilant prints, puffed-out proportions and exhilarating colour work

SS21 is all about wearing your art on your sleeve, with Christopher Kane just one of many designers appreciating the beauty of abstract prints. Keep the rest of your look simple and let the dress do all the talking.

 

Dior’s Maria Grazia Chiuri continues to celebrate the ethereal beauty of a floor-sweeping gown. The maxi dress also appears at Giorgio Armani, Christopher John Rogers and Etro, and is best worn with sandals for an air of nonchalance.

 

Equal parts bold, equal parts feminine, Philosophy di Lorenzo Serafini’s shoulder-bearing pieces are firmly back on the radar thanks to their intrinsically-flattering silhouettes. Layer over a tank top to dress down more formal looks.

 

Putting a modern touch on a timeless trend, take a cue from Chanel with nautical-inspired dresses that blend embroidered sailor stripes with chic ocean hues. Go all-out with a wet-hair look to really amp up your ensemble.

 

Ethereal delights have always served Alberta Ferretti well, and this romantic simplicity continues once more thanks to a soft palette of candy-floss pastels. Swap your maxi for a jumpsuit for a unique spin.

 

Giving us plenty to be thankful for on the fashion front , ’50s style is back at Emilia Wickstead, with cinched waists and a hyperfeminine elegance. For a 2021 take on the trend, simply add a pop of neon.

 

The colour of the moment, designers are looking to orange for a fresh new take on summer dressing. Be it neon, as seen at Sonia Carrasco, or more earthy, muted tones, be sure to double up with matching separates for extra style points.

 

The master of a hyper-bright hue, Stella McCartney knows an attention-grabbing dress can brighten any mood. Be it hot pink, sunshine yellow or cobalt blue, team with clashing accessories to pack a playful punch.

 

Equally as versatile as black, with the advantage of being particularly striking against tanned skin in the summer, it ’s all about white-on-white. Channel Joseph through a bohemian maxi paired with neutral accessories to complete the look.

 

There are few prints as ubiquitous with summer as floral, and Isabel Marant adds a flair of effortlessness with super-sized prints splashed across day-tonight dresses. Keep makeup minimal and add statement jewellery for the win.

 

Loewe is just one of the designers carrying the puff sleeve through to spring, championing the statement shoulder in all its glory. Cecilie Bahnsen, Alexander McQueen and Isabel Marant also went OTT with their sleeve silhouettes – the most stylish way to mark your territory.

 

Making athleisurewear high-fashion with thigh-high slits, sensual cut-outs and glamorous embellishments, it’s game, set and match at David Koma. Wear hair pulled back in a high pony to complete the look.

Photographer: Sam Copeland at One Represents | Stylist: Marian Nachmia at Stella Creative Artists | Model: Kristy Lucas at Elite | Make-up artist: Carolyn Gallyer at Stella Creative Artists using Chanel Beauty | Hair stylist: Davide Barbieri at Caren Agency using Leonor Greyl | Photographer's assistant: Ellie Hemsley | Stylist's assistant: Elena Garcia | Digital operator: Kerimcan Goren

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