Kage Launches The Archive Collection

Thursday

07

November 2019


KAGE CRUISE 2020

Middle Eastern label, Kage, celebrates a decade in the industry with a Cruise 2020 collection dedicated to the years gone by. 

The brand’s ten year milestone is appropriately marked with a montage of the iconic looks that have been reinvented in a collection entitled, the Archive.

KAGE CRUISE 2020

Featuring 25 pieces, the lineup takes design cues from past presentations — with an array of signature maxi dresses and patterned blazers —which have a fresh feel courtesy of altered necklines, raised hems and new fabrics that fast forward the collection to 2020. 

KAGE CRUISE 2020

Airy summer silhouettes come in a citrus palette of zesty lemon and sorbet shades, complemented by playful prints like rainbow gingham and pastel florals. 

KAGE CRUISE 2020

Just like its predecessors, the collection reflects the Dubai-based brands effortless, nonchalant attitude to dressing which has been established and admired over the past decade. 

“I’m very proud to say that I am approaching Kage’s 10-year anniversary and have been able to evolve over time, while remaining faithful to my brand DNA,” said Basma Abu Ghazaleh, the Emirati designer and  co-founder of Kage, when she welcomed MOJEH into her Emirates Hills home last December. 

KAGE CRUISE 2020

“Designing clothes is in some respects similar to creating a piece of artwork,” she says. “Whether I’m drawing inspiration from architecture through lines or shapes or gathering inspiration from landscapes in nature – it’s all interconnected.” 

Kage’s Archive Cruise 2020 collection is available across the region; at Bykage.com, Ounass.com, Etoile “La boutique” (+971 4 341 4166), Harvey Nichols – Riyadh (+966 11 273 4444) and Harvey Nichols – Kuwait (+965 2228 3008)

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