Inspired By Dynamics: Sportmax Prefall Collection



June 2018


The main concept behind the Sportmax pre-fall collection is the dynamics of motion. The collection is characterised by technical shapes and geometric lines, and each is exhibited in a luxurious way. The dominating colours are reds and marine blues. Functionality and technicality are essential to the collection with its main inspiration being sportswear. Various fabrics, such as satin and elastic bands, are used in unison and offer vitality and dynamism.

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