In conversation with Sophie Doireau, Managing Director at Cartier Middle East, about the fine line between innovation and history
It’s not unusual for things to be described with diametrically opposed values. A silhouette is bold yet understated, the vibes, edgy yet feminine, creating an overall look which is raw yet elegant. With Cartier’s Clash de Cartier fine jewellery collection, it’s precisely this duality and polarity that is pushed to the forefront and celebrated, for a creation which has attitude and elegance in spades.
Clash de Cartier shakes up the Maison’s aesthetic heritage of studs, beads, and clous carrés. Combined, they form a singular, ribbed mesh which becomes Cartier’s new jewellery signature, imaginatively conceived in the Cartier design studios. Here we speak to Sophie Doireau to understand the collection which is laced with attitude and underpinned by architectural ingenuity, and how getting the right balance between the storied history of the Maison and a new generation is imperative when creating timeless icons.