Tell us about your jewellery tastes.
I like the extremely classical. Even though I love innovation, I do like a classic style. I do like to be classic. I like proportions. Today, ladies change weekly. Today they may have one job, tomorrow they may have another job. Today you’re single, tomorrow you’re married. But jewellery doesn’t change.
Your jewellery is particularly popular amongst the younger generation. Why is this?
The younger generation wants something nice. They love to please themselves. They don’t like the silver their mother had, they like their grandmother’s jewellery, but not their mother’s jewellery. They don’t like to look like everybody else, they don’t want to look the same. When you really think about it, when you go shopping, you want something different. If you have something that others don’t have, people notice you.
What does Roberto Coin offer clients that other brands don’t?
At Roberto Coin you’ll find something that’s new. In jewellery, there’s not much that’s new. They are beautiful, important pieces, but in regard to the daily wearables, there’s less and less. So if you want to find the new, you must find it in Roberto Coin. We create 600 models every year.
