L’Couture, the Dubai-based female athleisure brand is going from strength to strength. Not only has it recently opened its doors to its flagship store on Al Wasl Road, its now releasing yet another stunning collection alongside its long-awaited LC Elevate – an ambassador program that aims to shed light on the women that help uplift the female community.
Designed to create a network of strong, passionate and inspiring women, LC Elevate aims to become a new platform for women with real influencer power to support each other and share knowledge in various areas of the expertise. Open to all women that have a story, experiences, know-how and wisdom to share, members will be chosen based on their profile, following a selection process by the LC team. Interested? Sign up through the registration page here. Lucky ambassadors will also be able to take advantage of an array of benefits including 25 per cent discount, access to exclusive events and gifted athleisure sets.
In line with the new program, the latest L’Couture drop – the Elevate collection – is both simply and elegant, featuring activewear in tones of moss, rose and classic black, paired effortlessly with pure white to create tasteful, neutral sets. Made with the wearer’s confidence in mind, each of its leggings and sports bras are crafted to sculpt the body, compliment the figure, and offer support where needed, catering to women of all shapes and sizes.
In other words, it’s the perfect motivation to get us back in the gym.
- Words by Naomi Chadderton