Kristina Fidelskaya's New E-Commerce Platform is the next in a long line of high-end website launches, enabling its loyal clientele to now discover and shop the brand online. “The luxury and retail landscape is evolving, and a strong digital presence is more important than ever. We want to provide a place where the label can be seen clearly; who we are, what we do, and more importantly how it all comes together," says Fidelskaya, founder and designer. "In a minimalistic manner, we aim to tell our story, showcase our style, state our emotions, share our vision of the contemporary woman and her carefully curated wardrobe.”
The designer's spring/summer20 collection is the first to feature on site and includes everything from her signature tailoring and svelte day-to-night dresses to an unexpected (but stunning) injection of frothy jumpsuits in whimsical floral prints. If you're looking for a more expansive selection, then shop from mustard toned off-the-shoulder dresses and organza skirts. There's also a sumptuous selection of relaxed tailoring in earth tones (including a gorgeous spin on sepia) for any nine-to-five wardrobe. “I am excited to share more of my brand, and the story & process behind. I want to bridge the gap between the label and our customers/followers, to provide them with a closer look into the Kristina Fidelskaya world, online," says the designer.
For a feminine but fashion forward approach to the weekend ahead, here are three of MOJEH's top picks from Kristina Fidelskaya's new e-commerce platform...