The LOEWE x On Cloudtilt 2.0 release had queues snaking throughout Dubai Mall in May 2024, with shoppers eager to get their hands on the limited-edition sneakers. This month, the duo are at it again, refreshing the coveted collection with brand-new colourways.
Building upon the beloved Cloudtilt sneaker’s comfort and innovation, Cloudtilt 2.0 features a multi-layer upper of performance mesh and extra padding, as well as a sole constructed from high-rebound, ultra-light EVA foam that makes it feel like you’re walking - you guessed it - on a cloud.
The new colourways include white/orange, white/khaki green and all-white, as well as a special white/navy colourway exclusive to online shoppers. The sneakers are stamped with the logos of both On and LOEWE on each side, and join together to form a unique logo on the tongue.
Arriving in select stores and online on 8 January, this is one launch to set your alarm for. Join the waitlist