"Meet Khy." This is how Kylie Jenner announced that she is coming for our closets. The Keeping up with the Kardashians star and entrepreneur revealed her clothing line, Khy, is "coming soon" and will debut with a collection of faux leather pieces.
Kylie Jenner unveiled pieces from the collection on Khy's Instagram account, sharing more details about what to expect when Drop 001 arrives on 1 November. "Twelve fashion essentials ranging from sizes XXS to 4X" will launch on the website, including a faux-leather trench coat worn in a photoshoot with WSJ Magazine. Marketed as being luxury staples at an accessible price point, the trench retails for $198 [approximated Dhs730] while the strapless mini comes in at $98 [approximately Dhs360]. Drop 001 was designed in collaboration with Namilia, a statement-making label that produces gender-neutral clothing and has been worn by Rihanna, Cardi B, Paris Hilton and Christina Aguilera.
Kylie Jenner reached billionaire status through her beauty business ventures, including Kylie Cosmetics and Kylie Skin. Her sisters Kim Kardashian and Khloé Kardashian have both broken into retail with Skims and Good American, respectively; Kendall Jenner is the creative director at FWRD and has launched the successful 818 spirit; and Kourtney Kardashian runs Poosh, a lifestyle brand, as well as vitamins line Lemme. Sign up for early access to Khy here