Gucci’s newest creative director debuted his first resort collection for the Italian fashion house, following the Pre-Fall 2015 campaign introducing Alessandro Michele’s new vision of the shabby-chic Gucci-girl – it’s an aesthetic that everyone’s talking about.
By Jemma Walker
The eclectic show was a flurry of sultry-sheer materials, bright disco shades and mules galore. A haven of bee-motif designs inspired by Michele’s home city – Rome - the evolution of the iconic brand has been a breath of fresh air. Opting for an industrial Chelsea street in New York, in comparison to Louis Vuitton and Chanel’s more lavish locations, we expect to see street-style lovers snapping the tangible looks for years to come.
The 42-year-old may have only just ascended to the throne of the Gucci kingdom, but he has been behind the scenes since the Tom Ford era back in 2002. Now, at the helm over a decade later, the shift from controversial to chic has made Gucci one of the fashion world's most talked about brands – for all the right reasons.
The new direction began with layered Persian rugs adding colour to the brick-walled location in New York and unraveled into pussy-bow blouses, silk skirt-suits and 50’s inspired glasses. With aromas of geek-chic and nostalgia it wasn’t long before social media was awash with chunky heeled mules and pom-pom flats. After the last model crossed the street and disappeared behind the metal doors, Alessandro Michele reaped the rewards of reawakening Gucci and our love for Italy’s iconic fashion house.
