Mojeh

Going Far: Meet The Brains Behind Cool-Girl Brand By Far

Nov 19, 2019 | 4 min read

MOJEH meets Valentina Bezuhanova, one third of the founding trio behind By Far

MOJEH meets Valentina Bezuhanova, one third of the founding trio behind Australian-based accessory label By Far, the brand she set up with twin sister Sabina Gyosheva and best friend Denitsa Bumbarova... 

How does your average work day begin?

What does your afternoon/evening entail?

Our team is spread globally, so most of our meetings are on the phone. I’m usually back home at 6:00pm, and spend quality time with the kids (we have four kids between the three co-founders.) Once they go to bed, our working day continues because the team on the other side of world is just waking up. I usually go to bed at around 2am with a book. 

How did the label come to be?
 

Are there pieces you revisit every time – signature shapes?

What has inspired you for the AW19 collection?
 

What materials did you choose to work with in this collection?
 

Are there pieces you revisit every time?
 

How does this collection differ from previous seasons?
 

By Far is available in Dubai at Bloomingdale’s, The Dubai Mall; Boutique 1, Mall of The Emirates; Level Shoes, The Dubai Mall