Net-A-Porter Just Added This LA-Based Brand To Its Portfolio

1 min read
Dôen

Your ultimate summer wardrobe is now sorted, courtesy of Net-A-Porter’s new offering, Dôen…

When it comes to shopping for your holiday suitcase, it can be a daunting task trying to source the right pieces for your destination getaway.

Thankfully, Net-A-Porter (who already carry an immense offering of brands) have just added one more to their portfolio – and we’re certain you’re going to add Dôen’s exclusive capsule collection into your shopping carts (and suitcases).

The LA-based brand – founded in 2015 by Santa Barbara-born and raised sisters Margaret and Katherine Kleveland – have translated their Californian nostalgia into a brand that marries romanticism and adventurous aesthetics.

Dôen

Complete with effortless fabrics, Dôen’s capsule collection on the luxury e-commerce site is dotted with floral prints, lightweight materials and ethereal aesthetics that are as playful as they are minimal.

Inspired by the dream-like watercolours of Georgia O’Keeffe and the abstract expressionist stain paintings of Helen Frankenthaler, the pieces (made with 100% cotton) are definitely what we’ll be wearing all summer long.

Elizabeth von der Goltz, Net-A-Porter’s Global Buying Director, agrees. “We love their take on feminine and flattering everyday pieces. The brand has a cult appeal which we are delighted to bring to the Net-A-Porter customer.”

Dôen

Dôen is set to launch exclusively on net-a-porter.com on May 1, 2019.

In the meantime, take a look at our official edit for Ramadan.

  • Words by Meeran Mekkaoui