Take a behind the scenes look at all the pre-show action from the Tommy Now show
Falling one day ahead of New York Fashion Week, Tommy Hilfiger took to downtown Shanghai on the banks of the Bund to showcase his fifth season operating as a ‘see now, buy now’ brand with his Tommy Now AW18 collection.
The event showcased the first Tommy x Lewis collaborative collection, which saw the British Formula 1 racing champion Lewis Hamilton fly straight to Shanghai after winning his fifth Italian Grand Prix only two days ago, as well as the Tommy Icons women’s capsule and Hilfiger Collection.
The show was opened by Hailey Baldwin and featured a host of top models including Winnie Harlow, Joan Smalls, Lucky Blue Smith, Hannah Ferguson, Wang Chen Ming, Callum Stoddart, and more.
The co-ed collection was comprised of over 100 unique looks, with pieces ranging from matching tracksuits and patchwork flannels, to zip-up and pullover sweatshirts, creating a wardrobe of ultimate functionality.
As part of the launch for the Karl Lagerfeld X Kaia collection, MOJEH.com got a behind the scenes look at the model working her creative magic in the studio.