BVGLARI’S CINEMATIC ACCESSORISING
For all those in London next month, make sure you swing by Selfridges, as Bvlgari will be taking over the store’s prestigious Corner Shop with a pop-up Cinemania boutique, from July 8-August 4. The immersive experience will present exclusive jewellery pieces, watches and accessories in celebration of the brand’s recent global launch of its high-jewellery collection, Cinemagia, and its continued love affair with stars of the silver screen.
Beyond the beautiful jewels, the pop-up will bring to life cinema in innovative ways to celebrate Bvlgari’s legendary dolce vita lifestyle – think Bvlgari popcorn, customisable letter boards, and of course, a continuation of the store’s iconic window displays, that will recreate the grandeur and drama of a film premiere.
As for MOJEH’s pick of what to walk away with… We love the Limited Edition Serpenti ForeverAccessories collection of six bags that nod to the Italian Riviera in the 60s, where movie producers and stars would gather to idle away the summer – our favourite depicting an actress’ face and adorned with Bvlgari jewels; and the new Divas’ Dream necklace – on worldwide preview – featuring rose gold, diamonds, mother-of-pearl and carnelian. Buy now, wear forever…
- Words: Emily Baxter-Priest