London Fashion Week is over, and now it’s time to turn our attention to Milan. The madness doesn’t stop, but that’s the beauty of it. Whether you survived London solo, stepped out of your comfort zone, or nailed that perfect outfit, Fashion Week is about the experience as much as the shows. From navigating the social buzz to perfecting your style, here’s how to prep for the madness you’ll love at Milan Fashion Week.
Go Alone? Embrace It.
The idea of attending Fashion Week solo might sound daunting. Sure, there’s the initial anxiety of walking into a room full of strangers, but the flip side is that you get to experience everything on your terms. You’ll be the one deciding which events to hit, which shows to attend, and who to connect with.
But here's the thing: not everyone will roll out the red carpet for you. Yes, some of the fashion stereotypes hold weight, and it can feel like you're navigating a sea of perfectly polished cliques. Don’t take it personally. You’re not here to make friends with everyone; you're here for the experience. Be prepared to brush off any cold vibes - they’re just part of the game.
During London Fashion Week, MOJEH asked attendees about the experience of going solo, and fashion stylist and sustainability advocate Bunmi Abidogun told us: "It opens you up to meeting new people. If you're comfortable in what you're wearing, just be open. Say hi to people, walk up to people, just be confident and strut your stuff."
Instead of waiting for someone to approach you, be the one to take the first step. People at Fashion Week love to talk and network, so don’t hesitate to make the first move. If you feel like you're being annoying, chances are you’re not. And if someone responds with a less-than-friendly attitude, simply move on. There’s always another connection waiting around the corner.
Own the Cameras: Getting Comfortable with the Paparazzi
Like it or not, Fashion Week means cameras - a lot of them. Pre-show, post-show, and sometimes even mid-run to your next event, there’s a good chance photographers will be snapping away. If you’re not used to it, it can feel daunting, but honestly? It’s also kind of exciting.
We all love a good photo of ourselves, and this is basically the perfect opportunity. So, be prepared - have a go-to pose that feels natural, and most importantly, own it. Don’t fear the cameras or the people behind them. Instead, lean into the moment, have fun with it, and enjoy the fact that for a few seconds, the Fashion Week frenzy is all about you.
Shoes: The Cool & Comfy Balance
Comfort is key, but let’s be real - you still need to look good. The trick? Have at least one pair of shoes that strike the perfect balance between style and stamina. There’s nothing worse than either ruining a killer look with bad footwear or sacrificing your feet for the sake of aesthetics, only to be limping by day two.
Think statement sneakers, chic boots with a solid sole, or even a well-broken-in pair of heels if you must go there. Whatever you choose, make sure they can handle the inevitable dashing between venues, standing in queues, and last-minute detours. Fashion Week is a marathon, not a sprint - your feet will thank you.
Hydration & Food: Fuel Your Fashion Week
It sounds basic, but don’t underestimate how easy it is to forget to eat and drink water when you're running between shows, events, and after-parties. The adrenaline, the outfits, the chaos - it’s all a distraction. You don’t want to be the one feeling faint in the middle of a packed venue.
Get ahead of it: stock up on water bottles in your fridge so you have zero excuses. Pack a small snack in your bag - something high-energy like nuts or a protein bar - because long days and late nights will catch up with you. And if you can, plan your meals the night before. It sounds funny, but thinking ahead will save you from the Fashion Week burnout.
Makeup Routine: Prep Like a Pro
When it comes to makeup, consistency is key. Set a routine that works for you - something quick and efficient so you’re ready to take on each day’s adventures without wasting time. A solid routine ensures you’re always glowing, no matter how many shows you’ve attended or how late you stayed out. Flawless skin, a pop of colour, and some bold lips - just the essentials for making sure you look as fabulous as you feel.
The Outfit Stress: Vintage is Your Best Friend
Let’s talk about the perennial stress of what to wear. Fashion Week requires outfits that scream "I’m here" without sounding desperate. Vintage is the way to go here. Owning a few interesting and standout vintage pieces will give you the help you need (if you need it). Maybe it’s a rare jacket from an archival collection or a quirky bag from a hidden gem. Vintage always carries that sense of individuality, and it’s perfect for standing out without blending in.
Phone Charge: The Annoying but Essential Accessory
No one likes carrying a portable charger, but trust us - it’s a must. Between snapping street-style pics, mapping out venues, and last-minute RSVPs, your phone battery will drain fast. And there’s nothing worse than being mid-conversation with someone interesting or about to call your ride home, only for your phone to die.
Invest in a lightweight portable charger and keep it in your bag. Bonus points if you have an extra-long charging cable - outlets at Fashion Week lounges are always in high demand. Stay powered up, stay connected, and avoid the dreaded “low battery” panic.
