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Birthdays And Baguettes: Fendi's Centenary Celebration At Milan Fashion Week

Feb 27, 2025 | 2 min read

The House celebrated one hundred years of craftsmanship, innovation and family at a star-studded Milan Fashion Week show

It was a celebratory evening for Fendi on Wednesday as the autumn/winter 2025 presentation marked 100 years of the House. Although Fendi is now owned by LVMH, the evening was a family affair that demonstrated an unbreakable bond. Not only is Silvia Venturini Fendi the artistic director of accessories and menswear (and the mastermind behind the AW25 show), but her daughter, Delfina Delettrez Fendi helms the jewellery ateliers. The cherry on top? The show opened with seven-year-olds Dardo and Tazio, the great-great-grandsons of Fendi's founders, Edoardo and Adele Fendi, opening doors reminiscent of those from the House's first boutique at Via Borgognona. 

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Image Courtesy of Fendi

The collection was simultaneously steeped in nostalgia and undeniably current - references to Fendi's beginnings as a leather and fur boutique were apparent through sumptuous, mob wife-worthy coats, while sultry slips and precise tailoring paid homage to craftsmanship and Fendi's signature femininity. And, given that Silvia is the creator of the Baguette, the show debuted brand-new iterations of the icon.

The show also presented Fendi's selection of menswear; equally celebratory, the pieces flowed from pastel separates to work-ready suiting and embellished knits.

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Image Courtesy of Fendi

There were plenty of famous faces in attendance to celebrate the centenary - on the runway, Adriana Lima, Rosemary Ferguson, Paloma Elsesser, Yasmin Le Bon, Eva Herzigová and Penelope Tree, and, off the runway, Sarah Jessica Parker, the women arguably responsible for creating the popularisation of the Fendi Baguette.