Ever wondered what makes a supermodel so beautiful? Well according to British supermodel and actress Rosie Huntington-Whiteley it all starts from within. RHW took to Instagram to tease her new project, Rose Inc, whose page’s tagline seems to give away her secret: "Beauty from the Insider out.” Featuring a massive image of Rosie in what looks like an ad campaign, rumors are now swirling that the model is joining the ranks of celebrity pals Rihanna and Jessica Alba, launching her very own beauty brand. This wouldn’t be her first foray into the world of makeup though; RHW already has a line of products called Rosie for Autograph sold at Marks & Spencer in the UK. With nothing confirmed yet we suggest you watch this space for more updates.