Dior’s highly-anticipated online pop-up, and Dior Rose Gold capsule, is now live to shop in the United Arab Emirates…
Luxury French fashion house Dior has finally launched it’s digital boutique developed especially for the UAE market. A first for the region, the Dior online pop-up offers Middle Eastern exclusives, emblematic pieces from the SS20 ready-to-wear collection, Baby Dior creations designed for Ramadan and a selection of menswear.
The virtual pop-up showcases the new capsule, Dior Rose Gold, which was reserved for Dior boutiques across the region pre-pandemic. Centred on Christian Dior’s favourite pink colourway, the capsule is dedicated to the allure of the Middle East and includes tulle dresses in pale blush, rose-gold jewellery and iconic bag silhouettes.
The Lady Dior, 30 Montaigne, Book Tote and Saddle bag are reimagined in shimmering grey and shades of pink, embellished with intricate embroideries and monogram charms. While footwear — including flat and heeled mules — are inscribed with the name of the house’s founder and finished in sparkling metallic fabrics.
Whether browsing for Eid-worthy gifts or elegant iftar attire, the new virtual Dior pop-up is perfect for social distant shopping and with complimentary delivery to your door within 5 working days, you’ll be tempted to shop from home all summer long; Shop-couture.dior.ae
