Working from home? From pyjamas to prints, this Dubai homeware brand makes lockdown a lot more glamorous
Envisioned by Dubai-based British designer Jennifer Black, Wear The House produces both fashion and interior décor under a single label. Her debut collection launched at what she calls “a shoppable living room” within Design House — which, during self-isolation, has been available to shop via Instagram.
Featuring digital prints on pyjamas, cushions and wallpapers, along with limited-edition pouffes created in collaboration with Dubai-based furniture concept studio Mishmashi, as well as select vintage pieces from Black’s personal collection, the spring/summer 2020 fashion and interiors collection by Wear The House is every eclectic, vintage-lover’s dream.
Designer Jennifer Black
“Vintage and heritage elements are very important to my brand,” says the designer, who often scours vintage markets across the globe for unique, statement-making pieces to brighten up her home. Her personal style is a reflection of her décor taste – dramatic, glamorous, rainbow-hued and full of layers. “The prints we use work both for interior and fashion – you really will want to wear our wallpaper prints,” she tells MOJEH.
Take a lesson in laid-back luxury with her pyjama sets, which are crafted from 100% silk in an array of exquisite prints, all stamped with a distinctive tropicana-influenced aesthetic. Palm trees dotted with pearls are splattered on a fuchsia pink print, and a chic navy blue set features pearls in place of polka dots.
SS20’s must-have ikat pyjamas, WEAR THE HOUSE
A vibrant red and pink ikat pattern showcases one of the season’s hottest colourways, while Black’s best-selling vintage postage stamp pieces, featuring vivid florals, employ a winning print for both fashion and interiors.
These aren’t designs just to parade around the home in – the pyjama sets by Wear The House can be worn together or as separates, as daywear or eveningwear, as favoured by the designer herself, who donned her stamp set to a prestigious award ceremony earlier this year.
Jennifer Black at the Design House concept store
Running until the end of May, the Wear The House pop-up speaks to the jet-setting, effervescent woman who wears silk pyjamas as power suits and decorates her home with a kitschy clash of one-of-a-kind décor pieces.
Find the fashion and interiors collection at @designhouse.conceptstore or Wearthehouse.com
- Words by Hafsa Lodi
