British choreographer Holly Blakey is behind Dior’s recent film, which has been created to complement the latest fragrance commercial that celebrates the brand’s Poison Club perfume. The video features a dramatic dance performance, led by model and actress Camille Rowe, who acts as a feisty heroine while her girl gang fearlessly performs to No Rebel, a track produced by French electro DJ Surkin, aka GENER8ION, in the blue-tinted light of a dark parking garage. The film also comes with five how-to videos: Feel the Space; Warm it Up; Rise the Heat; Own the Stage; and Poison Kiss. Remember ladies, as Rowe herself exclaims in the clip, “We’re not girls, we’re poison.”
New York By Night
February 03rd 2017
33 sec read