Jennifer Aniston has released LolaVie, a natural haircare brand with innovative products and good-for-you ingredients
There has been speculation for months about whether Jennifer Aniston would be releasing a beauty brand and the news has finally been released. Welcome the newest member of your haircare routine: LolaVie. The Friends actress has combined her passion for beauty and natural ingredients to formulate a high-tech haircare brand that not only does what it says on the (beautifully packaged) tin, but does so without harming you or the environment. LolaVie is a plant-powered brand where every product is free from parabens, silicones, sulfates, phthalates, and gluten, and is both vegan and cruelty-free. As Jennifer explains, “You shouldn’t have to choose between products that perform well and those that are good for you.” Hear, hear.
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LolaVie’s first release is the Glossing Detangler: a lightweight, multi-tasking spray that not only primes for heat application but protects, detangles, smoothes and adds shine. “But how?!” we hear you exclaim. Bond-strengthening properties are derived from chia seeds while lemons, superfruit extract and conditioning vegetable ceramides will provide you with that sought-after shine. Simply spritz on wet hair and comb through or apply on dry hair for flyaway control.
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Each of LolaVie’s products are formulated with bamboo essence rather than water – water doesn’t add any benefits to beauty products – as well as naturally derived fragrances that are scientifically proven to evoke feelings of happiness. This combination of high-performance ingredients and innovative technology results in multifunctional, one-of-a-kind haircare products that’ll give you that just-out-of-the-salon confidence. As Jennifer herself puts it, LolaVie provides “A drop of attitude, a pinch of flair, a dash of science and a sprinkle of nature.” Shop now
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- Words by Savanna Smith
